Clark Soil & Water Conservation District: Digital Marketing Project

The Clark Soil & Water Conservation District (CSWCD) came to us for help with their marketing & communication in 2016. Their number one problem was finding out how to stay in constant communication with their audience to share meaningful and important updates and information.

We developed a strategy focused around periodic, intriguing, and interactive emails to deliver to their audience.

Over the years, we have improved and built upon our strategy to fit the needs of the CSWCD and the community they serve. As we move into year three, we are still seeing tremendous value in email marketing for a few key reasons.

Efficient & Cost-Effective

Since CSWCD is a government entity, they do everything they can to make sure their work and communication is as efficient as possible. Through partnering with a marketing firm, they have significantly decreased their communications waste while ensuring their audience is always up-to-date on public announcements and events.

  • Sandra Geib
    "The attention to detail and relationship building by the Holmes Team is something we value when selecting a company to do business with."
    Sandra Geib
    Agape for Youth, Inc.
  • Mike Pickarski
    "We chose to work with Holmes for 3 reasons: the people are the best at what they do, the process that we went through was thoughtful, thorough and very insightful at every step, and the product they produce is the BEST!"
    Mike Pickarski
    John Pickarski & Associates, LLC
  • Kim Gnau
    "I have always found Holmes to be professional and fun at the same time with the most creative and hard-working staff – (and owners!)."
    Kim Gnau
    Rocking Horse Community Health Center
  • Allison Peck
    "Holmes fit our needs perfectly! From the creative concept phase to final delivery… Holmes has taken the time to really get to know the library, who our audience is, and how to help us better connect with them."
    Allison Peck
    Clark County Public Library
  • Deb Boysel
    "I just wanted to let you know that it looks AMAZING!! I love it! Thank you so much!!!"
    Deb Boysel
    Administrative Secretary at Clark-Shawnee Local
  • Matt Luther
    "Carisa and Jenny, Thank you both for the delivery of my flyers this morning. They look great! Looking forward to spreading these around town. And generating some sales too. I appreciate your expertise and professionalism on this project. It shines through for sure!"
    Matt Luther
    The Peanut Shoppe
  • Libby Wilson
    "Your team has been instrumental in helping me create that professional feel! Thank you!"
    Libby Wilson
    Northside Functional Medicine
  • Morgan Baughman
    We really enjoyed all of the hard work everyone put into our office. The decal of Springfield looks AMAZING and it definitely changes the vibe when the clients come in and see it. Great work guys!"  
    Morgan Baughman
    LWS Tax & Accounting
  • Gail L. Berner
    “When we decided to upgrade our website, my first choice was Holmes Marketing Services. They created a modern, comprehensive site that our customers have told us is informative about our company’s beliefs and our products and services and is also easy to navigate.”
    Gail L. Berner
    Berner Screen Print LLC
  • Mindy Kinser
    "The Holmes staff has always been accessible and helpful whenever needed. We would highly recommend setting up an online ordering system with Holmes.” 
    Mindy Kinser
    Hospice of the Miami Valley
  • Scott Marshall, Supervisor of Communications
    “The signs looked good. Today was scheduled pickup at SHS, so a lot of families were walking around the hallways. I saw several people using the signs to find their way. There was even one Mom who was looking for one of the Academy offices. She looked up at the window panel sign and said, 'Oh, here we are.' Thank you again.”
    Scott Marshall, Supervisor of Communications
    Springfield City School District
  • Myles Trempe
    Hi Jenny, Thank you for getting the below information over to me yesterday! The board couldn’t have been happier. I must compliment you and Kevin for the attention to detail and quality product presented for Ferncliff -,you made it easy being the messenger! Keep up the great work! 
    Myles Trempe
    Ferncliff Cemetary
  • Cindy Garner
    Haven’t checked today’s mail, but last week we got in about 15 or 20 encouragement cards and about $2,000 in donations! I’d call that a pretty good return for having just gone out about a week before! We are pleased so far and hope more will start arriving shortly after the new year.
    Cindy Garner
    Clothes that Work

Own Your Audience

An email list (when kept clean & up to date) is direct access to contacts that you own in your database. While we still absolutely love social media audiences, you do not technically own them. If something were to happen and Instagram were gone tomorrow, they would not be obligated to deliver your audience list to you.

Direct Access to the Diehards

The rooted goal with most digital marketing is to grow your presence and your impact. The best way to do this is by keeping your strong relationships established so that they influence others. Email marketing allows your audience to feel as though they have insider information.